« "More Innovation Please" - Marketing | Main | Brilliant minds forecast the next 50 years of science »

In Finland, frustration with modern innovation

mobile%20phone%20tosser.jpgA big hat tip to Lassi Etelaetalo of Finland, who won the World Mobile Phone Throwing Championships in Finland by tossing his handset 89 meters (97 yards). For those of you keeping score at home, the world record for mobile phone tossing is 94.97 meters, set in 2005. Anyway, this kind of event - offering participants the opportunity to vent their frustration with modern technology - is apparently becoming quite the international rage:

"Phone throwers can compete in the "original" category, a straight over-arm pitch where length is the main factor, and in "freestyle," where points are also given for style, costume and character, as well as general sobriety. (emphasis added) Organisers say the event is "the only sport where you can pay back all the frustration and disappointments caused by this modern equipment." Numerous countries now organise national events but at this year's world championship the large majority of competitors were Finns, apart from a few from Belgium, the Netherlands and Sweden."

Anyway, as Reuters points out, "the inventive Finns had already given the world the Sauna World Championships and the Wife Carrying Competition before coming up with a new way to make mobile phones even more mobile."

Tags:

[image: Yahoo! News]

Tags: